Our Family of Brands
Each brand in the Arcadia family was built by people who dedicated decades to creating travel experiences people never forget. Independent at heart. Stronger together.
High-quality, small-group journeys for travellers who know what they want. Carefully balanced programmes, knowledgeable local tour leaders, and destinations chosen for depth over popularity.
Belgium's specialist in high-quality group travel for the 55+ traveller. Maximum 16 people per group - always. That's not a constraint, it's the whole point: personal attention, a warm dynamic, and room for individual freedom. Dedicated Dutch-speaking guides bring every destination to life and keep the group together. 100+ destinations worldwide, 3,000+ travellers per year.
"When you spend 37 years building something, the idea of letting go is terrifying. Every trip, every guide, every partnership with a local hotel - it's all personal. We needed to know that whoever came next would treat our travellers the way we do. Arcadia didn't talk about numbers first. They talked about travel. About the moments. About why small groups matter. That's when we knew."
Dirk Robbeets - Founder, Hobo Reizen
Hobo Reizen is built on personal relationships - with travellers, with guides, with local partners around the world. Their founders needed a partner who would honour that.
Arcadia understood that Hobo's quality comes from their way of doing things - and committed to preserving it completely.
For the team, the guides, and the thousands of travellers who've been coming back for decades - nothing would be disrupted.
Not a financial buyer. Not a corporate entity. People who genuinely believe that travel, done right, changes lives.
The certainty that Hobo Reizen will keep creating grand journeys for small groups - long after the founders step back.
Two complementary brands serving young travellers from 12 to 24 across Belgium and the Netherlands. Jongerentravel covers the full youth spectrum with a focus on summer. GrooveX brings a sharper, more adventurous edge - with winter at its heart and summer adventures on the side.
Jongerentravel is a Belgian travel organisation with nearly 40 years of experience creating unforgettable holidays exclusively for young people and young adults. Not just for young people - but designed with them in mind, tailored to them, and shaped by their input. Every trip is crafted in-house from scratch. With over 8,000 travellers per year and 50+ destinations, the calendar is split across summer (80%) and winter (20%). Formats range from fully supervised adventures to more independent trips - and a team of 650+ group coordinators is always close by. These are people who work with young people in everyday life too: as teachers, youth movement leaders, or sports coaches.
"We built Jongerentravel from nothing - just two people who believed young travellers deserved something better than generic package holidays. 39 years later, it's bigger than we ever imagined. But we started thinking: what's the next chapter? We didn't want to sell to someone who'd change the name and cut corners. We wanted a partner who understood that Jongerentravel isn't a brand - it's a promise to every parent and every kid who travels with us. That's what we found in Arcadia."
Katrien Corens - Founder, Jongerentravel
After nearly four decades, Jongerentravel's founders wanted certainty - for their team, their guides, and their travellers. They wanted to know that the brand they'd built with such care would not only survive their departure, but thrive.
Same name. Same team. Same commitment to every young traveller. Nothing changed except the ownership - and the support behind it.
New destinations, better technology, stronger marketing. The brand keeps growing - exactly as the founders always wanted, just with stronger backing.
A buyer who saw Jongerentravel as someone's life work, not just an asset. People they could genuinely hand the keys to.
The certainty that what they built will outlast them - and keep creating those unforgettable first summer adventures.
GrooveX has been redefining group travel for young people since 2011. Winter is at the heart of what GrooveX does - serious ski and snowboard experiences in stunning mountain settings, not party trips, but trips where the mountain itself is the main event. In summer, that same energy translates into active adventures, city explorations, island escapes, and adrenaline-fuelled experiences across Europe. With 3,000+ travellers per year and 100+ dedicated group coordinators, every itinerary is built in-house - never copied, never generic. GrooveX isn't for everyone. It's for young people aged 16 to 24 who refuse the ordinary.
"GrooveX was built on a simple idea: young people deserve travel that's as bold and spontaneous as they are. Thirteen years in, we'd created something real - a community of young Belgian skiers who came back every winter. When we started thinking about the future, the question wasn't whether to move on. It was who to trust with what we'd built. Arcadia earned that trust."
Sander Heerwegh - Founder, GrooveX
GrooveX was built for a generation that wants more from their winter. The founders needed to know that when they handed it over, the energy - the boldness, the community, the personal touch - would be protected.
GrooveX keeps its name, its team, and everything that makes it GrooveX. Arcadia's commitment was to preserve it, not reshape it.
More reach, better tools, stronger partnerships - the backing to grow the brand further, exactly in the direction the founders intended.
A buyer that understands youth travel from the inside. Not a financial acquirer - a group of people who genuinely get what makes it work.
Patient capital and long-term thinking. GrooveX isn't a transaction - it's the next chapter of a brand built to outlast its founders.
We're always looking for travel brands built with passion, serving a clear niche, and ready for their next chapter. Two paths. One family.
Your brand keeps its name, its team, and its travellers. We run alongside you during the transition, then build on everything you created - for the next chapter and beyond.
Learn more →Stay at the helm. Gain the backing, reach and purchasing power of a group - while your brand stays exactly who it is. Your upside grows as the group grows.
Learn more →No pressure, no hard sell. Just a genuine conversation between people who love travel.
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